People more likely to use Internet to find an attorney, survey says

May 21, 2014
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Forget the phone book, billboard or even word of mouth referrals. You’re future clients are going to find you based on searching the World Wide Web, according to a recent survey.

We live in a society that is constantly connected thanks to the Internet and expects immediate results – again, in part thanks to the Internet. It makes sense then that a survey by FindLaw.com and Thomson Reuters found that the top choice of people in need of legal representation is to use the Internet to find an attorney.

The Internet gives potential clients a great deal of information – attorney websites, service reviews and any disciplinary history. You can’t get this information from a phone book ad or a TV commercial. And it gives you that information in a very short amount of time.

And while I believe word of mouth is still a great way to find an attorney, what happens if your friend’s cousin is a highly respected family law attorney, but you need a bankruptcy attorney?

The survey found 38 percent of people polled said they would use the Internet to help them find a lawyer; 29 percent said they would ask a friend or relative. Compare those numbers to a 2005 survey, in which only 7 percent said they would use the Internet to find an attorney and a whopping 65 percent reported they would find an attorney through word of mouth. 

Only 4 percent of respondents turn to the phone book these days; 10 percent said they used the phone book to find an attorney in 2005. Today, 10 percent of people polled said they would consult with the local bar association as compared to 13 percent of people surveyed in 2005.

Law firms know that they may land a significant percentage of their clients based on the Internet – that’s why you see so many firms with jazzy Web sites complete with lawyer bios, firm news touting the awards and accomplishments of its attorneys, and blogs and legal articles. In fact, these days, it’s almost looked at as suspect if a company – law firms included – doesn’t have a website.

How much of your business is generated through the Internet? When did you start to see a shift to the Internet being a major driver of clients to your firm?
 

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  1. Someone off their meds? C'mon John, it is called the politics of Empire. Get with the program, will ya? How can we build one world under secularist ideals without breaking a few eggs? Of course, once it is fully built, is the American public who will feel the deadly grip of the velvet glove. One cannot lay down with dogs without getting fleas. The cup of wrath is nearly full, John Smith, nearly full. Oops, there I go, almost sounding as alarmist as Smith. Guess he and I both need to listen to this again: https://www.youtube.com/watch?v=CRnQ65J02XA

  2. Charles Rice was one of the greatest of the so-called great generation in America. I was privileged to count him among my mentors. He stood firm for Christ and Christ's Church in the Spirit of Thomas More, always quick to be a good servant of the King, but always God's first. I had Rice come speak to 700 in Fort Wayne as Obama took office. Rice was concerned that this rise of aggressive secularism and militant Islam were dual threats to Christendom,er, please forgive, I meant to say "Western Civilization". RIP Charlie. You are safe at home.

  3. It's a big fat black mark against the US that they radicalized a lot of these Afghan jihadis in the 80s to fight the soviets and then when they predictably got around to biting the hand that fed them, the US had to invade their homelands, install a bunch of corrupt drug kingpins and kleptocrats, take these guys and torture the hell out of them. Why for example did the US have to sodomize them? Dubya said "they hate us for our freedoms!" Here, try some of that freedom whether you like it or not!!! Now they got even more reasons to hate us-- lets just keep bombing the crap out of their populations, installing more puppet regimes, arming one faction against another, etc etc etc.... the US is becoming a monster. No wonder they hate us. Here's my modest recommendation. How about we follow "Just War" theory in the future. St Augustine had it right. How about we treat these obvious prisoners of war according to the Geneva convention instead of torturing them in sadistic and perverted ways.

  4. As usual, John is "spot-on." The subtle but poignant points he makes are numerous and warrant reflection by mediators and users. Oh but were it so simple.

  5. ACLU. Way to step up against the police state. I see a lot of things from the ACLU I don't like but this one is a gold star in its column.... instead of fighting it the authorities should apologize and back off.

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