Catchy legal advertising

March 23, 2011
Back to TopCommentsE-mailPrintBookmark and Share

When it comes to catchy law firms with catchy slogans, this one may have a winning hand.

I recently was in Savannah, Ga., and came upon this law firm in the city.Casino Law Group I assumed the firm deals with gambling-related issues, perhaps because of all of the casino references. A quick Internet search revealed the firm actually is a personal injury firm, and two of the people at the firm have the last name of Casino. To capitalize even more on the casino idea, its website is luckylegal.com. Way to play up the gambling theme.

The sign got me thinking about law firm advertising. I noticed on our drive to Georgia and back numerous billboards advertising for attorneys or legal services. I think my favorite one was near the Indiana/Kentucky border. It had a fake car that looked like it had crashed through the billboard. It even had headlights that worked. That made it stick out in my mind more than just your typical lawyer’s face on a billboard (although the car billboard may have also had the lawyer’s face on it. It was too dark to snap a picture).

Then there’s the commercial by a Kentucky law firm that claims to be the first one in 3-D. Catchy idea, and an even better one if you own a pair of 3-D glasses.

What’s the most interesting law firm ad you’ve ever seen?

ADVERTISEMENT
  • Law Firm Slogan
    Harrison & Moberly's slogan is:

    "Taking Care of Business"
  • Best (worst?). Ad. Ever.
    There was a billboard in Chicago that caused a lot of controversy a few years ago. One side of the billboard featured the chest area of an attractive man wearing only silk boxer shorts. The other side of the billboard showed the chest area of an attractive woman wearing only a lacey bra.

    In between it said "Life is too short. Get a divorce." And had the firm name underneath the picture.

    I think it was a day, maybe two before the city made them take it down. However, they got a lot of media attention over it for the next several weeks, so clearly it did what the firm wanted it to do...Gave them great publicity.

    I thought it was sleazy but very effective.

Post a comment to this story

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in Indiana Lawyer editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT
  1. YES I WENT THROUGH THIS BEFORE IN A DIFFERENT SITUATION WITH MY YOUNGEST SON PEOPLE NEED TO LEAVE US ALONE WITH DCS IF WE ARE NOT HURTING OR NEGLECT OUR CHILDREN WHY ARE THEY EVEN CALLED OUT AND THE PEOPLE MAKING FALSE REPORTS NEED TO GO TO JAIL AND HAVE A CLASS D FELONY ON THERE RECORD TO SEE HOW IT FEELS. I WENT THREW ALOT WHEN HE WAS TAKEN WHAT ELSE DOES THESE SCHOOL WANT ME TO SERVE 25 YEARS TO LIFE ON LIES THERE TELLING OR EVEN LE SAME THING LIED TO THE COUNTY PROSECUTOR JUST SO I WOULD GET ARRESTED AND GET TIME HE THOUGHT AND IT TURNED OUT I DID WHAT I HAD TO DO NOT PROUD OF WHAT HAPPEN AND SHOULD KNOW ABOUT SEEKING MEDICAL ATTENTION FOR MY CHILD I AM DISABLED AND SICK OF GETTING TREATED BADLY HOW WOULD THEY LIKE IT IF I CALLED APS ON THEM FOR A CHANGE THEN THEY CAN COME AND ARREST THEM RIGHT OUT OF THE SCHOOL. NOW WE ARE HOMELESS AND THE CHILDREN ARE STAYING WITH A RELATIVE AND GUARDIAN AND THE SCHOOL WON'T LET THEM GO TO SCHOOL THERE BUT WANT THEM TO GO TO SCHOOL WHERE BULLYING IS ALLOWED REAL SMART THINKING ON A SCHOOL STAFF.

  2. Family court judges never fail to surprise me with their irrational thinking. First of all any man who abuses his wife is not fit to be a parent. A man who can't control his anger should not be allowed around his child unsupervised period. Just because he's never been convicted of abusing his child doesn't mean he won't and maybe he hasn't but a man that has such poor judgement and control is not fit to parent without oversight - only a moron would think otherwise. Secondly, why should the mother have to pay? He's the one who made the poor decisions to abuse and he should be the one to pay the price - monetarily and otherwise. Yes it's sad that the little girl may be deprived of her father, but really what kind of father is he - the one that abuses her mother the one that can't even step up and do what's necessary on his own instead the abused mother is to pay for him???? What is this Judge thinking? Another example of how this world rewards bad behavior and punishes those who do right. Way to go Judge - NOT.

  3. Right on. Legalize it. We can take billions away from the drug cartels and help reduce violence in central America and more unwanted illegal immigration all in one fell swoop. cut taxes on the savings from needless incarcerations. On and stop eroding our fourth amendment freedom or whatever's left of it.

  4. "...a switch from crop production to hog production "does not constitute a significant change."??? REALLY?!?! Any judge that cannot see a significant difference between a plant and an animal needs to find another line of work.

  5. Why do so many lawyers get away with lying in court, Jamie Yoak?

ADVERTISEMENT