Catchy legal advertising

March 23, 2011
Back to TopCommentsE-mailPrintBookmark and Share

When it comes to catchy law firms with catchy slogans, this one may have a winning hand.

I recently was in Savannah, Ga., and came upon this law firm in the city.Casino Law Group I assumed the firm deals with gambling-related issues, perhaps because of all of the casino references. A quick Internet search revealed the firm actually is a personal injury firm, and two of the people at the firm have the last name of Casino. To capitalize even more on the casino idea, its website is luckylegal.com. Way to play up the gambling theme.

The sign got me thinking about law firm advertising. I noticed on our drive to Georgia and back numerous billboards advertising for attorneys or legal services. I think my favorite one was near the Indiana/Kentucky border. It had a fake car that looked like it had crashed through the billboard. It even had headlights that worked. That made it stick out in my mind more than just your typical lawyer’s face on a billboard (although the car billboard may have also had the lawyer’s face on it. It was too dark to snap a picture).

Then there’s the commercial by a Kentucky law firm that claims to be the first one in 3-D. Catchy idea, and an even better one if you own a pair of 3-D glasses.

What’s the most interesting law firm ad you’ve ever seen?

ADVERTISEMENT
  • Law Firm Slogan
    Harrison & Moberly's slogan is:

    "Taking Care of Business"
  • Best (worst?). Ad. Ever.
    There was a billboard in Chicago that caused a lot of controversy a few years ago. One side of the billboard featured the chest area of an attractive man wearing only silk boxer shorts. The other side of the billboard showed the chest area of an attractive woman wearing only a lacey bra.

    In between it said "Life is too short. Get a divorce." And had the firm name underneath the picture.

    I think it was a day, maybe two before the city made them take it down. However, they got a lot of media attention over it for the next several weeks, so clearly it did what the firm wanted it to do...Gave them great publicity.

    I thought it was sleazy but very effective.

Post a comment to this story

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in Indiana Lawyer editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT
  1. wow is this a bunch of bs! i know the facts!

  2. MCBA .... time for a new release about your entire membership (or is it just the alter ego) being "saddened and disappointed" in the failure to lynch a police officer protecting himself in the line of duty. But this time against Eric Holder and the Federal Bureau of Investigation: "WASHINGTON — Justice Department lawyers will recommend that no civil rights charges be brought against the police officer who fatally shot an unarmed teenager in Ferguson, Mo., after an F.B.I. investigation found no evidence to support charges, law enforcement officials said Wednesday." http://www.nytimes.com/2015/01/22/us/justice-department-ferguson-civil-rights-darren-wilson.html?ref=us&_r=0

  3. Dr wail asfour lives 3 hours from the hospital,where if he gets an emergency at least he needs three hours,while even if he is on call he should be in a location where it gives him max 10 minutes to be beside the patient,they get paid double on their on call days ,where look how they handle it,so if the death of the patient occurs on weekend and these doctors still repeat same pattern such issue should be raised,they should be closer to the patient.on other hand if all the death occured on the absence of the Dr and the nurses handle it,the nurses should get trained how to function appearntly they not that good,if the Dr lives 3 hours far from the hospital on his call days he should sleep in the hospital

  4. It's a capital offense...one for you Latin scholars..

  5. I would like to suggest that you train those who search and help others, to be a Confidential Intermediary. Original Birth Certificates should not be handed out "willie nillie". There are many Birth Parents that have never told any of their families about, much less their Husband and Children about a baby born prior to their Mother's marriage. You can't go directly to her house, knock on her door and say I am the baby that you had years ago. This is what an Intermediary does as well as the search. They are appointed by by the Court after going through training and being Certified. If you would like, I can make a copy of my Certificate to give you an idea. you will need to attend classes and be certified then sworn in to follow the laws. I still am active and working on 5 cases at this time. Considering the fact that I am listed as a Senior Citizen, that's not at all bad. Being Certified is a protection for you as well as the Birth Mother. I have worked with many adoptees as well as the Birth Parents. They will also need understanding, guidance, and emotional help to deal with their own lost child and the love and fear that they have had locked up for all these years. If I could talk with those involved with the legal end, as well as those who do the searches and the Birth Mothers that lost their child, we JUST might find an answer that helps all of those involved. I hope that this will help you and others in the future. If you need to talk, I am listed with the Adoption Agencies here in Michigan. They can give you my phone number. My email address is as follows jatoz8@yahoo.com. Make sure that you use the word ADOPTION as the subject. Thank you for reading my message. Jeanette Abronowitz.

ADVERTISEMENT