Using social media to boost business

October 25, 2011
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In our latest issue of Indiana Lawyer, reporter Michael Hoskins looks at social media polices some courts have instituted to prevent employees from discussing their employers online, especially in a negative way. Social media, such as offensive tweets and posting pictures from the adults-only Halloween party that you only kind of remember due to a few too many beers, are some of the poor ways in which we use social media. In our efforts to have our lives be an open book (or would it be more like an open Kindle now?), we sometimes hastily post things that we shouldn’t – things that could have negative repercussions on our professional and social lives.

But social media isn’t all bad. It can be an excellent tool for reaching your public. I’ve read numerous stories about companies reaching out to customers who have tweeted about their negative experiences with a particular product/company.

In your legal practice, do you use social media to find new clients, keep people informed on topics in your practice area, or find referrals? If you are part of an office or firm, does your company encourage you to get on Facebook to increase your office’s online presence?
 

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  • Pro Social Media
    Social media gives firms another way to reach potential clients or referral sources. Any time you can stay at the top of someone's mind, you're more likely to get a phone call.

    It also gives your firm a personal touch. You can share things that you normally wouldn't be able to in more traditional types of advertising.
  • rules need to catch up
    From what I have read in professional articles about all sorts of trouble one can get into for using social media, I think maybe think the current ethical rules may be overbroad. These rules need to adapt to changing modes of communication or they can become obsolete.

    Lawyers shouldn't have to give up all sorts of different types of communications media and speech, just because we have a law license.

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  1. Im very happy for you, getting ready to go down that dirt road myself, and im praying for the same outcome, because it IS sometimes in the childs best interest to have visitation with grandparents. Thanks for sharing, needed to hear some positive posts for once.

  2. Been there 4 months with 1 paycheck what can i do

  3. our hoa has not communicated any thing that takes place in their "executive meetings" not executive session. They make decisions in these meetings, do not have an agenda, do not notify association memebers and do not keep general meetings minutes. They do not communicate info of any kind to the member, except annual meeting, nobody attends or votes because they think the board is self serving. They keep a deposit fee from club house rental for inspection after someone uses it, there is no inspection I know becausee I rented it, they did not disclose to members that board memebers would be keeping this money, I know it is only 10 dollars but still it is not their money, they hire from within the board for paid positions, no advertising and no request for bids from anyone else, I atteended last annual meeting, went into executive session to elect officers in that session the president brought up the motion to give the secretary a raise of course they all agreed they hired her in, then the minutes stated that a diffeerent board member motioned to give this raise. This board is very clickish and has done things anyway they pleased for over 5 years, what recourse to members have to make changes in the boards conduct

  4. Where may I find an attorney working Pro Bono? Many issues with divorce, my Disability, distribution of IRA's, property, money's and pressured into agreement by my attorney. Leaving me far less than 5% of all after 15 years of marriage. No money to appeal, disabled living on disability income. Attorney's decision brought forward to judge, no evidence ever to finalize divorce. Just 2 weeks ago. Please help.

  5. For the record no one could answer the equal protection / substantive due process challenge I issued in the first post below. The lawless and accountable only to power bureaucrats never did either. All who interface with the Indiana law examiners or JLAP be warned.

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