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IBA: Lawyer Referral Service to Reduce Fees and Upgrade Services

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Last week the Indianapolis Bar Association’s Board of Directors approved a plan that provides for a reduction in Lawyer Referral Service member fees while increasing marketing efforts and adding online reporting of referrals made. Believing that the Lawyer Referral Service provides the highest return on investment of any practice development tool available, effort is being directed at making the service more accessible to today’s attorney.

Effective immediately, those attorneys participating in the service will pay a flat rate of $250 compared to the average fee of $267 previously paid. Attorneys in practice less than three years will only pay $175. Participation in the service requires proof of $1 million in professional liability insurance and membership in the Indianapolis Bar.

Each year an average of 18,000 central Indiana residents are provided with an attorney referral through the Indianapolis Bar Association. Much about the process of promoting the services and the methods used to provide referral information has remained unchanged for over 15 years. That’s also about to change.

The Legal Services Advisory Committee that oversees the operation of the LRS is in discussion to begin television advertisements to promote the service. “We are excited to begin a new era of the Lawyer Referral Service. Our upcoming advertising campaign promises to increase call volume and quality. Our hope is that this service will provide our Panel members with an extremely economical means to gain new clients and build their practice,” said Jeff Meunier, chair of the committee.

New webpages are in development to guide online users, and the Bar is reviewing other methods for improving the quality of referrals made.

Make no mistake. These changes are not being made because LRS use is declining. On the contrary, in 2009 the number of referrals made slightly higher than the previous year, LRS attorney membership remained steady, and those participating generated nearly $1.4 million in total income from cases referred.

Keep an eye on the LRS. Good things are happening.•

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  1. I am compelled to announce that I am not posting under any Smith monikers here. That said, the post below does have a certain ring to it that sounds familiar to me: http://www.catholicnewworld.com/cnwonline/2014/0907/cardinal.aspx

  2. As an adoptive parent, I have to say this situation was as shameful as it gets. While the state government opens its wallet to the Simons and their friends, it denied payments to the most vulnerable in our state. Thanks Mitch!

  3. We as lawyers who have given up the range of First amendment freedom that other people possess, so that we can have a license to practice in the courts of the state and make gobs of money, that we agree to combat the hateful and bigoted discrimination enshrined in the law by democratic majorities, that Law Lord Posner has graciously explained for us....... We must now unhesitatingly condemn the sincerely held religious beliefs of religiously observant Catholics, Muslims, Christians, and Jewish persons alike who yet adhere to Scriptural exhortations concerning sodomites and catamites..... No tolerance will be extended to intolerance, and we must hate the haters most zealously! And in our public explanations of this constitutional garbledygook, when doing the balancing act, we must remember that the state always pushes its finger down on the individualism side of the scale at every turn and at every juncture no matter what the cost to society.....to elevate the values of a minority over the values of the majority is now the defining feature of American "Democracy..." we must remember our role in tricking Americans to think that this is desirable in spite of their own democratically expressed values being trashed. As a secular republic the United States might as well be officially atheist, religious people are now all bigots and will soon be treated with the same contempt that kluckers were in recent times..... The most important thing is that any source of moral authority besides the state be absolutely crushed.

  4. In my recent article in Indiana Lawyer, I noted that grass roots marketing -- reaching out and touching people -- is still one of the best forms of advertising today. It's often forgotten in the midst of all of today's "newer wave" marketing techniques. Shaking hands and kissing babies is what politicians have done for year and it still works. These are perfect examples of building goodwill. Kudos to these firms. Make "grass roots" an essential part of your marketing plan. Jon Quick QPRmarketing.com

  5. Hi, Who can I speak to regarding advertising today? Thanks, Gary

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