Indiana among 20 states joining ‘Four Loko’ settlement

IL Staff
March 25, 2014
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A maker of caffeinated alcoholic beverages including such brands as “Four Loko” accused of marketing its products to promote the misuse of alcohol and appeal to underage drinkers has settled a complaint brought by New York Attorney General Eric Schneiderman and joined by 19 other state attorneys general, including Indiana’s Greg Zoeller.

Under the settlement agreement between the AGs and drink maker Phusion Projects LLC, Phusion shall not:

•    Promote the misuse of alcohol;
•    Promote mixing flavored malt beverages with products containing caffeine;
•    Manufacture, market, sell or distribute any caffeinated alcoholic beverages;
•    Provide to wholesalers, distributors or retailers promotional materials for caffeinated alcoholic beverages or materials that promote mixing flavored malt     beverages with products containing caffeine;
•    Sell, offer for sale, distribute or promote alcoholic products to underage persons;
•    Hire underage persons to promote alcoholic products;
•    Hire models or actors for its promotional materials who are under the age of 25 or who appear to be under the age of 21;
•    Promote flavored malt beverages on school or college property, except at retail establishments licensed to sell alcoholic products;
•    Use names, initials, logos, or mascots of any school, college, university, student organization, sorority, or fraternity in Phusion’s promotional materials for its alcohol products; or
•    Distribute, sell, provide, or promote merchandise bearing the brand name or logo of flavored malt beverages to underage persons.  

The settlement also includes a payment of $400,000 from Phusion to be shared among the states signing the settlement. Along with Four Loko, Phusion also markets brands such as Four and Four MaXed, according to the settlement.



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  1. Great observation Smith. By my lights, speaking personally, they already have. They counted my religious perspective in a pro-life context as a symptom of mental illness and then violated all semblance of due process to banish me for life from the Indiana bar. The headline reveals the truth of the Hoosier elite's animus. Details here: Denied 2016 petition for cert (this time around): (“2016Pet”) Amicus brief 2016: (“2016Amici”) As many may recall, I was banned for five years for failing to "repent" of my religious views on life and the law when a bar examiner demanded it of me, resulting in a time out to reconsider my "clinging." The time out did not work, so now I am banned for life. Here is the five year time out order: Denied 2010 petition for cert (from the 2009 denial and five year banishment): (“2010Pet”) Read this quickly if you are going to read it, the elites will likely demand it be pulled down or pile comments on to bury it. (As they have buried me.)

  2. if the proabortion zealots and intolerant secularist anti-religious bigots keep on shutting down every hint of religious observance in american society, or attacking every ounce of respect that the state may have left for it, they may just break off their teeth.

  3. "drug dealers and traffickers need to be locked up". "we cannot afford just to continue to build prisons". "drug abuse is strangling many families and communities". "establishing more treatment and prevention programs will also be priorities". Seems to be what politicians have been saying for at least three decades now. If these are the most original thoughts these two have on the issues of drug trafficking and drug abuse, then we're no closer to solving the problem than we were back in the 90s when crack cocaine was the epidemic. We really need to begin demanding more original thought from those we elect to office. We also need to begin to accept that each of us is part of the solution to a problem that government cannot solve.

  4. What is with the bias exclusion of the only candidate that made sense, Rex Bell? The Democrat and Republican Party have created this problem, why on earth would anyone believe they are able to fix it without pushing government into matters it doesn't belong?

  5. This is what happens when daddy hands over a business to his moron son and thinks that everything will be ok. this bankruptcy is nothing more than Gary pulling the strings to never pay the creditors that he and his son have ripped off. they are scum and they know it.