ILNews

Lawyer advertising spurs State Bar survey plan

Back to TopCommentsE-mailPrintBookmark and Share

Hoosiers will soon be asked whether "ambulance chasing" attorneys should have to wait 30 days after an accident or injury before directly contacting potential clients by mail.

The Indiana State Bar Association plans to find out what residents think about a month-long cooling-off period where lawyers wouldn't be able to advertise their services by direct mail.

At its annual meeting, the bar association's Board of Governors gave approval Oct. 1 for a survey of Indiana residents about a proposed lawyer advertising rule that was submitted to the Indiana Supreme Court two years ago.

That measure includes changes to Section 7 of the Rules of Professional Conduct regarding advertising. Specifically, Rule 7.3(b)(3) wouldn't allow an attorney to advertise directly to a person or their family within a month of any accident or disaster for a personal injury or wrongful death action.

"There is potential for abuse inherent in direct solicitation by a lawyer of prospective clients known to need legal services," the proposed rule commentary says, noting how the public can be overwhelmed after an accident and not able to make a reasoned decision. "The situation is therefore fraught with the possibility of undue influence, intimidation, and overreaching. This potential for abuse ... justifies the 30-day restriction, particularly since lawyer advertising permitted under these rules offers an alternative means of communicating necessary information to those who may be in need of legal services."

The Rules Committee is still reviewing and considering the request, according to Indiana Supreme Court spokeswoman Kathryn Dolan.

But before a final decision is considered, the ISBA wants the court committee and justices who'd review the issue to have more empirical data from the audience receiving attorney advertising, according to ISBA immediate past-president Doug Church, who watched this issue grow during his term. The survey is intended to follow a 1995 ruling from the United States Supreme Court that determined specific guidelines for adopting these types of rules.

In Florida Bar v. Went for It Inc., 515 U.S. 618 (1995), the court upheld the state's restriction on lawyer advertising under the First Amendment's commercial speech doctrine - the first time justices had done so since the landmark Bates v. State Bar of Arizona, 433 U.S. 350 (1977), that lifted the traditional ban on lawyer advertising. Florida had adopted a rule in 1990 prohibiting attorneys from sending solicitation letters to injury victims or their relatives until after 30 days had elapsed. One attorney who'd regularly done so challenged the rule on grounds it violated his constitutional free-speech rights.

The court held that Florida's regulation was permissible and states could adopt those rules as long as the particular jurisdiction satisfied a three-prong test: that the government asserts a substantial interest in supporting the regulation; that it can demonstrate the restriction directly and materially advances the interest; and that the regulation is "narrowly drawn." Justices held the protection of potential client's privacy is a substantial interest; that a two-year study conducted on the effects of direct target mailings demonstrated the harms were real and this regulation would alleviate them to a degree; and that a 30-day cooling-off period was acceptably brief and didn't stop people from finding an attorney if they needed one.

Church said the ISBA committee studied several cases but focused on the one from Florida because it provides definitive guidelines.

Specifics haven't been outlined on how the study will be conducted, but it's expected to cost about $25,000 and a firm will likely be hired to survey residents in some fashion, he said. •

ADVERTISEMENT

Post a comment to this story

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in Indiana Lawyer editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT
Subscribe to Indiana Lawyer
  1. It's an appreciable step taken by the government to curb the child abuse that are happening in the schools. Employees in the schools those are selected without background check can not be trusted. A thorough background check on the teachers or any other other new employees must be performed to choose the best and quality people. Those who are already employed in the past should also be checked for best precaution. The future of kids can be saved through this simple process. However, the checking process should be conducted by the help of a trusted background checking agency(https://www.affordablebackgroundchecks.com/).

  2. Almost everything connects to internet these days. From your computers and Smartphones to wearable gadgets and smart refrigerators in your home, everything is linked to the Internet. Although this convenience empowers usto access our personal devices from anywhere in the world such as an IP camera, it also deprives control of our online privacy. Cyber criminals, hackers, spies and everyone else has realized that we don’t have complete control on who can access our personal data. We have to take steps to to protect it like keeping Senseless password. Dont leave privacy unprotected. Check out this article for more ways: https://www.purevpn.com/blog/data-privacy-in-the-age-of-internet-of-things/

  3. You need to look into Celadon not paying sign on bonuses. We call get the run

  4. My parents took advantage of the fact that I was homeless in 2012 and went to court and got Legal Guardianship I my 2 daughters. I am finally back on my feet and want them back, but now they want to fight me on it. I want to raise my children and have them almost all the time on the weekends. Mynparents are both almost 70 years old and they play favorites which bothers me a lot. Do I have a leg to stand on if I go to court to terminate lehal guardianship? My kids want to live with me and I want to raise them, this was supposed to be temporary, and now it is turning into a fight. Ridiculous

  5. Here's my two cents. While in Texas in 2007 I was not registered because I only had to do it for ten years. So imagine my surprise as I find myself forced to register in Texas because indiana can't get their head out of their butt long enough to realize they passed an ex post facto law in 2006. So because Indiana had me listed as a failure to register Texas said I had to do it there. Now if Indiana had done right by me all along I wouldn't need the aclu to defend my rights. But such is life.

ADVERTISEMENT