ILNews

Partners receive public reprimand for ads' use

Back to TopCommentsE-mailPrintBookmark and Share

Two partners in the Indianapolis law firm Benkie & Crawford received public reprimands from the Indiana Supreme Court Thursday for attorney misconduct in their advertisements for legal services.

In the combined disciplinary actions of the attorneys, In the matter of: Scott A. Benkie; In the Matter of: Douglas A. Crawford, Nos. 49S00-0402-DI-82 and 49S00-0402-DI-83, the Disciplinary Commission charged them with violating Indiana Professional Conduct Rules 7.2(b), 7.2(c)(3), 7.2(d)(2), and 7.3(c) because of wording in two of their firm's brochures to solicit clients.

In one brochure, the phrase "commitment to obtaining the best possible legal settlement for you and your family" was included as well as the term "Legal Advertisement." That was later changed to "Advertising Material." The brochures were filed with the Disciplinary Commission as required by Rule 7.3(c); the attorneys never received a letter from the commission advising them to change the language, as the commission sometimes will notify lawyers when changes need to be made.

The Supreme Court found the attorneys didn't violate Rule 7.2(c)(3) or 7.2(b) with the phrase "commitment to obtaining the best possible legal settlement" because the phrase only promises prospective clients a commitment to their cases, not that the attorneys can obtain the best possible settlement.

But the attorneys did violate the rules regarding use of a public communication containing statistical data or other information based on past performance or prediction of success and the solicitation of professional employment without the words "Advertising Material." The use of quotes from newspapers on their performance isn't allowed because the information could be edited and selectively used to mislead clients. The use of "Legal Advertisement" on earlier brochures was a violation because it may give the impression the commission or another body had reviewed it and found it to be "legal."

The Supreme Court found the fact the attorneys sought advice from the commission regarding their advertising materials mitigates the degree of their culpability; however, the rule requiring the filing of advertising materials with the commission doesn't require the commission to review materials for violations. The court noted that the requirement encourages self-policing by attorneys and preserves a record of the advertisement in case there is a dispute.

Chief Justice Randall T. Shepard and Justices Brent Dickson and Theodore Boehm concurred while Justices Frank Sullivan and Robert Rucker concurred, except they would have found no violation of Ind. Prof. Cond. R. 7.2(d)(2).

ADVERTISEMENT

Post a comment to this story

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in Indiana Lawyer editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT
Subscribe to Indiana Lawyer
  1. Indiana's seatbelt law is not punishable as a crime. It is an infraction. Apparently some of our Circuit judges have deemed settled law inapplicable if it fails to fit their litmus test of political correctness. Extrapolating to redefine terms of behavior in a violation of immigration law to the entire body of criminal law leaves a smorgasbord of opportunity for judicial mischief.

  2. I wonder if $10 diversions for failure to wear seat belts are considered moral turpitude in federal immigration law like they are under Indiana law? Anyone know?

  3. What a fine article, thank you! I can testify firsthand and by detailed legal reports (at end of this note) as to the dire consequences of rejecting this truth from the fine article above: "The inclusion and expansion of this right [to jury] in Indiana’s Constitution is a clear reflection of our state’s intention to emphasize the importance of every Hoosier’s right to make their case in front of a jury of their peers." Over $20? Every Hoosier? Well then how about when your very vocation is on the line? How about instead of a jury of peers, one faces a bevy of political appointees, mini-czars, who care less about due process of the law than the real czars did? Instead of trial by jury, trial by ideological ordeal run by Orwellian agents? Well that is built into more than a few administrative law committees of the Ind S.Ct., and it is now being weaponized, as is revealed in articles posted at this ezine, to root out post moderns heresies like refusal to stand and pledge allegiance to all things politically correct. My career was burned at the stake for not so saluting, but I think I was just one of the early logs. Due, at least in part, to the removal of the jury from bar admission and bar discipline cases, many more fires will soon be lit. Perhaps one awaits you, dear heretic? Oh, at that Ind. article 12 plank about a remedy at law for every damage done ... ah, well, the founders evidently meant only for those damages done not by the government itself, rabid statists that they were. (Yes, that was sarcasm.) My written reports available here: Denied petition for cert (this time around): http://tinyurl.com/zdmawmw Denied petition for cert (from the 2009 denial and five year banishment): http://tinyurl.com/zcypybh Related, not written by me: Amicus brief: http://tinyurl.com/hvh7qgp

  4. Justice has finally been served. So glad that Dr. Ley can finally sleep peacefully at night knowing the truth has finally come to the surface.

  5. While this right is guaranteed by our Constitution, it has in recent years been hampered by insurance companies, i.e.; the practice of the plaintiff's own insurance company intervening in an action and filing a lien against any proceeds paid to their insured. In essence, causing an additional financial hurdle for a plaintiff to overcome at trial in terms of overall award. In a very real sense an injured party in exercise of their right to trial by jury may be the only party in a cause that would end up with zero compensation.

ADVERTISEMENT