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Start Page: Master of your domain

Kim Brand
February 13, 2013
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Kim BrandYou’re no longer getting new email. Nobody can get to your website. But you can still get to the Internet, and everything else related to technology seems to be working in your office. You only noticed something was wrong because the flood of new email messages which regularly invade your inbox seems to have abated.

Your domain name has expired.

You may ask: “What is a domain and why would I want one?” Let me assure you that you have one and you want to keep it.

Your domain name is your identity on the Internet. It’s the word which replaced your phone number, fax number, street address and nearly every other piece of branding you owned when the Internet replaced traditional marketing assets. If you have a business that depends on clients, partners, vendors, governments, friends, family and foes to communicate with you via email or web, then it may be the most valuable Internet property you own.

The system of managing rights to Internet property like domain names was once a government monopoly. That system strained under the load of the “Gold Rush” when newcomers raced to stake their claim in this new territory. The U.S. created the Internet Corporation for Assigned Names and Numbers to manage the system on behalf of Internet users around the globe.
start-page-tip021313.gif But that doesn’t really matter to you. Your domain name exists because you reserved it at a “registrar” like GoDaddy, Network Solutions or Register.com. These reservations usually have at least one-year terms. Essentially, you “rent” your domain name from the registrar for a period of time. In exchange for your rent, the registrar enters your name in a large list of names which may be found using Internet domain name services. (You need those too, but they are generally provided by other Internet service providers.)

What happens is many of our customers forget to pay their rent and the registrar withholds their services. When that happens, your Internet presence goes dark. This can be a very difficult problem to repair and may have dire consequences.

The typical way that your registrar communicates with you is via email. If your domain name is invalid you will no longer get email.Many companies designate employees or vendors as the contact person for their domain name administration communications. Employees leave, their email addresses change, and before you know it important information about your domain name is being sent to an email account that no longer exists and is being ignored.

We’ve seen cases where former IT vendors refused to cooperate in domain name transfers or domain name services updates. A contest over domain name ownership is a big deal.

What can be truly frustrating is when a registrar assesses a penalty for you to reclaim your domain name if allowed to lapse. We’ve seen fees in the hundreds of dollars.

But worse, if your domain name expires and it remains unregistered for a period of time, it can be released into the pool of available domain names and then “poached” by opportunists who may attempt to sell it back to you. There is a thriving market for desirable domain names that place values into the millions of dollars for some. It may be a bidding war you can’t win.

If you lack the email address or account information at your registrar to manage your domain name you will be challenged to provide evidence that the name is actually yours before you can do anything with it. Our customers are sometimes shocked to learn that they can’t simply call someone and have the changes they need made. This is a necessary protection that prevents hijackers from stealing domains and holding them hostage. (It has happened before!)

If you lose your credentials to manage your domain name you may be required to fill out forms and fax copies of electric and phone bills, driver’s license and documents related to your legal entity to your registrar to get it back. The process is time consuming – exactly what you DON’T NEED when your email and website are down and for all intents and purposes your business is apparently CLOSED to anyone on the Internet.

Don’t let me forget to mention that other forms of Internet property are just as important as your domain names and need to be managed carefully: your Twitter handle and Facebook account deserve care and attention, too!•

__________

Kim Brand is a technology expert and President of Computer Experts Inc. He is the inventor of FileSafe. He speaks and writes frequently on technology subjects – making them interesting and understandable. To attend a free seminar on Outlook titled: “Outlook Intervention!” contact his office: info@ComputerExpertsIndy.com or call 317-833-3000. The opinions expressed are those of the author.

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  1. It appears the police and prosecutors are allowed to change the rules halfway through the game to suit themselves. I am surprised that the congress has not yet eliminated the right to a trial in cases involving any type of forensic evidence. That would suit their foolish law and order police state views. I say we eliminate the statute of limitations for crimes committed by members of congress and other government employees. Of course they would never do that. They are all corrupt cowards!!!

  2. Poor Judge Brown probably thought that by slavishly serving the godz of the age her violations of 18th century concepts like due process and the rule of law would be overlooked. Mayhaps she was merely a Judge ahead of her time?

  3. in a lawyer discipline case Judge Brown, now removed, was presiding over a hearing about a lawyer accused of the supposedly heinous ethical violation of saying the words "Illegal immigrant." (IN re Barker) http://www.in.gov/judiciary/files/order-discipline-2013-55S00-1008-DI-429.pdf .... I wonder if when we compare the egregious violations of due process by Judge Brown, to her chiding of another lawyer for politically incorrectness, if there are any conclusions to be drawn about what kind of person, what kind of judge, what kind of apparatchik, is busy implementing the agenda of political correctness and making off-limits legit advocacy about an adverse party in a suit whose illegal alien status is relevant? I am just asking the question, the reader can make own conclsuion. Oh wait-- did I use the wrong adjective-- let me rephrase that, um undocumented alien?

  4. of course the bigger questions of whether or not the people want to pay for ANY bussing is off limits, due to the Supreme Court protecting the people from DEMOCRACY. Several decades hence from desegregation and bussing plans and we STILL need to be taking all this taxpayer money to combat mostly-imagined "discrimination" in the most obviously failed social program of the postwar period.

  5. You can put your photos anywhere you like... When someone steals it they know it doesn't belong to them. And, a man getting a divorce is automatically not a nice guy...? That's ridiculous. Since when is need of money a conflict of interest? That would mean that no one should have a job unless they are already financially solvent without a job... A photographer is also under no obligation to use a watermark (again, people know when a photo doesn't belong to them) or provide contact information. Hey, he didn't make it easy for me to pay him so I'll just take it! Well heck, might as well walk out of the grocery store with a cart full of food because the lines are too long and you don't find that convenient. "Only in Indiana." Oh, now you're passing judgement on an entire state... What state do you live in? I need to characterize everyone in your state as ignorant and opinionated. And the final bit of ignorance; assuming a photo anyone would want is lucky and then how much does your camera have to cost to make it a good photo, in your obviously relevant opinion?

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