• Legal pros on demand: Latitude Indiana to provide attorneys, legal services for short-term needs

    A new legal services company rooted in Nashville has recently settled in Indianapolis, with a Hoosier attorney at the helm. Latitude, a Tennessee-based legal services provider founded in 2014, announced the establishment of its Indiana office last month. The company claims it will provide on-demand, sophisticated attorney expertise for Indiana corporations and law firms while increasing flexibility and reducing costs.

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  • Bingham goes big: Combination with Dentons part of ‘national law firm’ launch

    The first steps that led to the combination of Bingham Greenebaum Doll with international giant Dentons were taken in the late spring of 2018, when Bingham leaders W. Tobin McClamroch and Keith Bice fielded a proposal from a friend. In the conference room of Bingham’s Indianapolis office, Joe Andrew, Dentons global chairman and former partner at Bingham Summers Welsh & Spilman, told the partners about the need he saw for a national law firm with offices across the country. No firm currently has an office in the top 20 markets even though, he said, clients are everywhere.

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  • From space sharing to firm sharing

    A few years ago, two Indianapolis law firms agreed to share office space. A few weeks ago, they joined forces in a merger that has them optimistic for what the future holds.

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  • Young attorneys turn to personal branding, new technologies for business development

    With only a few years of legal experience, how can associates convince clients to entrust them with important legal matters? What steps can young attorneys take to make a name for themselves in an increasingly competitive market? Many see personal branding as a key.

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Articles

Dentons US Region prepares to enter Utah market

Dentons has announced a future combination with Salt Lake City-based Durham Jones & Pinegar, which is being billed as the largest law firm combination announced since the beginning of the COVID-19 pandemic. The global legal giant announced the combination Tuesday as part of its strategy that also included its combination finalized earlier this year with the former Bingham Greenebaum Doll.

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Quick: Best marketing during pandemic — Lend a hand

During this unprecedented time, I have been asked by a number of clients if they should alter their marketing plans. My answer is “Yes, but don’t stop marketing.” Further, attorneys — like many other businesses — while still doing at least partial in-person interaction, should consider increasing certain aspects of contact with customers.

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Barnes & Thornburg opens New York City office

Indianapolis-based Barnes & Thornburg now has a New York address, opening an office in the Big Apple as part of its plan to grow its footprint and expand its corporate, litigation and white collar practices.

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Quick: Aim to be leader of the pack in marketing

Billionaire investor Warren Buffett has said the main quality he looks for when considering an investment in a company is “an enduring competitive advantage.” There are a lot of elements that make up a competitive advantage. Very simply put, it’s your point of differentiation between your firm and your competitors.

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New Taft Center unveiled on heels of Minneapolis merger

Taft Stettinius & Hollister LLP on Thursday announced the completion and grand opening of its Indianapolis Taft Center, a 5,000 square foot conference and event center. The state-of-the-art space installed in the Regions Tower first floor lobby now makes Taft the largest tenant in that building.

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Quick: Smart marketing tips to grow a new law firm

In a very crowded field for attorneys, you need to get your story out. Differentiate yourself from all the rest and choose the best media for advertising the new firm. The marketing world has changed, and smart attorneys will take advantage of all the new platforms to deliver your message.

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Bad business: Disciplinary Commission warns of ‘license rentals’

The Indiana Supreme Court Disciplinary Commission addressed such questionable relationships in an advisory opinion that cautions Hoosier attorneys against “license rental” partnerships with out-of-state law firms or non-lawyer service groups. Through these partnerships, Hoosier attorneys lend their services to the out-of-state firm or non-lawyer group in exchange for a fee paid for limited client representation in Indiana.

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